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MIMI

AI that speaks your language.

Kiswahili. English. Sheng.

MIMI, how do I deal with Kanjo?

Nairobi skyline

Built in Nairobi.

Understood across East Africa.

Mimi ni MIMI

Mimi is a Kiswahili word meaning "me" or "myself". It is an assertion of existence against all odds. It is the voice that says "I am here and I will speak."

MIMI NI HUSTLER

MIMI NI HUSTLER.

MIMI NI CONFIDANT

MIMI NI CONFIDANT.

MIMI NI CRAFTSMAN

MIMI NI CRAFTSMAN.

Language is memory.

Language is family.

Language is humour.

Language is grief.

Language is belonging.

Artificial intelligence has learned many languages. Now it is learning ours.

Launching on World Kiswahili Day.

Launching on 7th July, World Kiswahili Day, MIMI aims to serve the over 200 million people worldwide who speak Kiswahili, including those in Kenya, Tanzania, Uganda, Rwanda, Burundi, and the DRC.

More than just a chatbot.

MIMI is a powerful tool designed for natural communication, creative workflow, and local understanding.

Voice

Speak to MIMI naturally, in your own voice.

Text

Simple, clean typing workspace.

Kiswahili

Fluent in formal and informal context.

Sheng

Understands urban slang and nuances.

Translation

Translate effortlessly between formats.

Reasoning

Get help with complex, logical tasks.

Our Evolution

Kutoka Runway hadi Runtime

The domain mimi.co.ke has always represented pioneering digital frontiers in Kenya. Here is how we evolved from a fashion pioneer to a digital voice.

2012 — The Fashion Pioneer

E-Commerce Roots

Originally launched by media personality Julie Gichuru and Anthony Gichuru, mimi.co.ke served as a landmark fashion platform, proving the early viability of online clothing retail in Kenya.

The Transition

A Brand Re-aligned

As the regional retail landscape matured, the physical and digital storefront migrated. The retail legacy continues to operate actively under a new home at mimistores.co.ke.

2026 — The Next Frontier

A Culturally-Fluent AI

Now led by Nairobi-based developer Shilling Shilingi (born Solomon Brian), the legacy domain opens its next chapter as MIMI: an intuitive digital companion crafted to speak, relate, and engage with East African youth.

Ready to talk?